19 Article found
Make a purchase from the transaction mode to a strategic game.
Today is one of the main concerns of organizations and manufacturing companies, how to supply raw materials. Some consumer materials are imported, and each buy the materials within the country through more intermediaries and prices. For example, in the hand-made rug industry, given that large volumes of production products are silk-made rugs, and because the amount of silk production inside Iran is not the response of the industry’s annual needs, most production companies use imported silk. But most of these companies buy the silk they need individually and decentralized and through mediums and at high prices, leading to an increase in production costs. Although the issue of how to buy in the Iranian-made rug industry and other domestic industries has become a major problem, today, in most of the world’s major organizations and corporations, buying has become a strategic game as an effective role. That’s because the right strategy is used to buy. Therefore, in this section, there are some tips on making the right purchase and solution to the problems of domestic producers. Two basic buying methods in organizations or manufacturing companies are focused buying methods and decentralized buying methods: 1- Concentrated shopping: a purchase made by the total logistics unit. When the needs of different companies are similar, such companies are close together and in a geographical area. In these circumstances, several companies can buy one or two people in coordination and buy one place and directly. 2-Buy ¬ decentralized: a purchase made individually and decentralized by any company if the geographical dispersion of companies, and the same as the goods required by any company. According to the above description, several manufacturing companies that focus on a geographical area and produce similar goods can form a group and perform their raw materials through centralized purchases and make sufficient use of this type of purchase. For example, as manufacturing companies of the hand-made rug industry live in a geographical area, and they all need the same raw materials as silk, they can do their shopping in a focused and group-oriented way. Some of the benefits of centralized shopping are: in the use of the human force Saving costs related to purchase and transport save time to get discounts in large amounts Analysis of Market Risks The price reduction of the finished commodity by removing intermediaries and thus improving productivity and financial performance is the central purchase of raw materials as follows: 1-Conclusive centralized shopping network: As the first step for centralized buying operations, manufacturers who wish to buy the same raw materials are centralized and not; bonded, formed a team and act as a logistics unit. 2- Selection of raw materials sales: After the establishment of a shopping network by manufacturers, the selection of a sales source or supplier via embassies, Chamber of Commerce, the review of books, magazines and catalogs ¬s, or the Internet. 3 – Sales terms demand: In any foreign purchases, the terms of sales of sellers such as price, pay conditions, the delivery time is essential for any sales source. 4- negotiation: At this stage, which is usually discussed about price setting, the issue of discounts is also important. At this stage, if the results of the negotiation were positive, the next stage of the purchase is to be made, otherwise it will return again from the second phase, the selection of the sales source. 5 – Proferma: Proferma or pre-agents include the terms proposed by the seller such as the full profile of the name and address of the seller and buyer, type of goods, unit weight, total price, payment terms, date of credit, country of origin and destination, the time of transport and delivery of goods;/p> 6- Set the contract: the purchase contract is signed after the negotiation between the buyer and seller and a definite decision to buy and sell. In the purchase contract, the duties of each party are determined and not; 7 – The legal authorization of entry of materials and the opening of credit by the bank: This stage is related to the opening of documents that the buyer has provided documentation to the bank for the application of credit opening, and the bank of the credit process is also valid after careful and quick examination of the applicant’s documents; 8 – Sending raw materials by the seller to the buyer’s country: This stage, which includes transporting goods and not; is accepted according to the cases listed in the contract. 9 – Entry of raw materials to the country and its clearance from Customs 10 – carrying raw materials from customs to buyer store & The summarised research in the Journal of Economics – No. 16 Complete article in the Journal of Business Review – No. 84 and 85
Publish Date : 1399/10/07
Creator : (The Chief Executive Officer in the Hand-made Carpet)
We all know that no organization or company will survive without customers, and that it is the password of an organization or its customers. Now that in the global economy, the customers represent the survival of a company, their satisfaction has been a very strategic issue in recent decades. Today, organizations or companies seeking customer satisfaction, nationally and internationally, have a Walid position, and the main problem of companies that have a declining demand is the lack of attention to the needs and demands of the customer; and the production of goods regardless of the domination, interest and ultimately the customer satisfaction of the only source of capital, customers. But what model can be used for customer satisfaction? In the late 1970s, Dr. No. Dr. No. V.D., of the U.S. student in Tuscany, proposed a model that is used today in the majority of customer satisfaction patterns. The Kanu model provides information about the types of customer needs and wants and their importance. divides service or product modes according to the ability to satisfy the needs of customers into three basic, functional, and provocative categories. The first hand, which only prevents customer dissatisfaction, does not provide satisfaction and satisfaction in the customer. Therefore the basic requirements of the product do not create a competitive advantage for the product; it is only essential and necessary. For example, the proper function of a product and its safety is from customer expectations and needs to be fundamental, so it is normal for the customer and does not lead to satisfaction, but its inappropriate function will make him unhappy. The second hand (performance conditions) that do not satisfy them causes customer dissatisfaction and, in contrast, their complete and appropriate meeting will follow customer satisfaction and satisfaction. For example, since the proper safety and performance of the product are considered essential requirements, the right price and garnet are other than the functional requirements and makes the customer happy. Third hand (emotional requirements) that are not considered as a requirement and requirement of customer vision at the time of the product application, and as a result of the lack of estimation of this group of qualitative requirements, it does not cause customer satisfaction, but the presentation of them in the product creates high excitement and satisfaction in the customer. For example, awarding a prize from companies to customers is not the exception of basic and functional needs, but its existence can make them happy and happy. Kano believes that the needs that satisfy them make customers happy and excited are not expressed by the customer and is not known to the manufacturer. But listening to customer voice and paying attention to his hidden needs and desires makes them aware. Therefore, those companies are successful, listening to customer voice, in addition to basic and functional needs, recognize customer motivation needs and meet them in products and services.
Publish Date : 1399/04/30
Creator : (The Chief Executive Officer in the Hand-made Carpet)
Identifying the Silk Carpet Entry Strategy to China’s Handed Carpet Market
by: The aim of the study is to identify the Silk Carpet entry strategy to China’s hand-made rug market from 21 experts (the study of hand-made rug cluster). The statistical community of this study consists of experts of hand-made rugs and the National Center of Iranian rugs, and has collected research data through the census. The method of research has been a method of data collection and ranking, and then using the Matrix of applicable strategies and to determine the relative attractiveness of these strategies through the strategy planning matrix. Due to the results of strategy prioritization, the product diversity strategy has the most attractive score and is followed by market penetration through marketing efforts and encouraging measures to encourage and attract customers. So for the successful and long-term arrival of silk carpets to the luxury goods market in China diversifying into products and following those measures from carpets’ government custodians such as Iran’s National Carpet Centre in line with an emphasis on various aspects of the rug, conducting market research by expert and committed individuals, paying attention to the discussion of the branding and celebrities of existing brands, including the actions that are taken into the market as a luxury of China. Key vocabulary: strategy – hand-made rug cluster – Subat- Matrix Strategy Planning Matrix – a quantitative method
Publish Date : 1394/04/01
Creator : HAMID SULEIMANI (DR. BUSINESS ADMINISTRATION) – ADELIAN (MASTER OF THE MBA OF MARKETING ORIENTATION – ISLAMIC FREE UNIVERSITY UNIT OF MEDICAL SCIENCES)
چکیده the presence of some problems in the field of marketing, supply and provision of post-sales services to customers in global markets has caused significant problems for the hands of iranian hand-made rug industry vendors, and despite the product supply, we see the decline in iranian hand-made rug production and export in recent years, and in general, more than other competitors abroad. in this research, it has been attempted that by exploring various models of e-commerce and studies conducted in this context, how to apply and use of participatory systems, a model for the barriers of electron trade in the export position of iranian handmade rugs, and through questionnaires and taking into account the five points of μ=3 as the elements of the iranian model were proposed in a few ways to export the production of the production of the goods and scale of the world. problems and barriers related to information infrastructure 2 – problems related to infrastructure law, rights and security 3 – problems and barriers under human structure, education, culture and behavior 4 problems related to customs, merchant and tax structures 6 problems related to technological and hardware structures under financial and software structures. keywords: e-commerce/electronics and e-commerce/processors/wires / hand-made/collectives
Publish Date : 1388/07/01
Creator : Dr. Ibrahim al-Haqir is the guardian of the Covenant
A NEW MARKETING CONCEPT, CALLED “BRAND-IN-LAW” IN MARKETING LITERATURE, HAS BEEN INTRODUCED TO PREDICT DESIRABLE CHANGES IN POST-TRAUMATIC BEHAVIORS, WHICH GREATLY AFFECT BEHAVIOR. EMOTIONAL ATTACHMENT CONNECTS THE CUSTOMER TO THE BRAND AND WHEN THE ATTACHMENT IS EFFECTIVE, RE-SALE PURCHASES ARE GUARANTEED. THE AIM OF THIS RESEARCH WAS TO FOCUS ON THE IMPACT OF BRAND RECOGNITION VARIABLES, EMOTIONAL-EMOTIONAL AND BENEFICIAL MEMORIES FOR THE USER ON LOYALTY VARIABLES AND COMMITMENT TO THE BRAND BY TAKING INTO ACCOUNT THE INTERMEDIARY VARIABLE OF ATTACHMENT TO THE BRAND. THE STATISTICAL COMMUNITY OF RESEARCH IS A PORTFOLIO OF MAZANDARAN HAND-MADE RUG STORES WHO PARTICIPATED IN THE FOURTH HAND-MADE RUG SALES FESTIVAL, A SAMPLE OF 520 PEOPLE. THIS RESEARCH IS AIMED AT THE PURPOSE, APPLICATION, AND IN TERMS OF INFORMATION IN THEORETICAL LIBRARY AND FIELD DISCUSSIONS USING QUESTIONNAIRES. A RANDOM SAMPLING METHOD IS SIMPLE TO ANALYZE DATA AND RESEARCH HYPOTHESES FROM SPSS SOFTWARE AND AMOS SOFTWARE. THE RESULTS SHOWED THAT BRAND DISRUPTION, USEFULNESS FOR THE USER AND EMOTIONAL MEMORIES, FEELS DIRECT TO BRAND ATTACHMENT. THE DIRECT EFFECT OF THE BRAND WAS ALSO CONFIRMED ON THE COMMITMENT OF THE BRAND. DIRECT ATTACHMENT TO BRAND LOYALTY WAS NOT EFFECTED, BUT IT WAS SHOWN THAT THE BRAND’S ATTACHMENT WAS POSITIVELY INFLUENCED BY THE COMMITMENT TO THE BRAND. KEYWORDS: INTEREST IN BRAND, LOYALTY TO BRAND, COMMITMENT TO BRAND, BRAND RECOGNITION, EMOTIONAL- EMOTIONAL MEMORIES, USEFUL FOR USER
Publish Date : 1396/01/01
Creator : God’s Word is a man
Green supply chain stimulus model studied: the art of hand-made rug industry
چکیده THE GREEN SUPPLY CHAIN COMBINES ENVIRONMENTAL CONCERNS WITH THE CONCEPT OF SUPPLY CHAIN THROUGH IMPROVING COOPERATION AND COORDINATION OF SUPPLY CHAIN MEMBERS. THE AIM OF THIS RESEARCH IS TO PROVIDE GREEN SUPPLY CHAIN DRIVERS IN THE ART OF THE HAND-MADE RUG INDUSTRY. THE STATISTICAL COMMUNITY OF THIS RESEARCH HAS BEEN SELECTED IN THE FIRST PHASE OF EXPERTS IN THE HAND-MADE RUG INDUSTRY AND IN THE SECOND PHASE OF THE SUPPLY CHAIN MEMBERS OF THE RUG INDUSTRY: SUPPLIERS OF RAW MATERIALS, VENDORS, MANUFACTURERS AND COLOURS. FIRST, USING THE FIRST EXPERTS TEAM, OF THE 34 VARIABLES LISTED IN THE 17 ITEM QUESTIONNAIRE AS THE MAIN DRIVERS OF THE GREEN SUPPLY CHAIN IN THE HAND-MADE RUG INDUSTRY. ANOTHER QUESTIONNAIRE WAS THEN DISTRIBUTED AMONG THE SUPPLY CHAIN MEMBERS AND, USING THE EXPLORATORY FACTOR ANALYSIS, FACTORS 5. USING THE AHP METHOD, EACH FACTOR’S PRIORITY RATE IS TO MOVE TOWARDS THE SUPPLY CHAIN IN THE HAND-MADE RUG INDUSTRY: INFORMATION, REGULATIONS, COMPETITION, LOGISTICS AND MARKETING. AT THE END OF THE PRE-EMINENCY, INCLUDING THE USE OF INFORMATION TECHNOLOGIES, ATTENTION TO GOVERNMENT STANDARDS, GREATER COOPERATION WITH COMPETITORS AND MORE COOPERATION AT THE SUPPLY CHAIN LEVEL IS ESSENTIAL TO IMPROVING ENVIRONMENTAL PERFORMANCE. KEYWORDS: HANDMADE RUG, GREEN SUPPLY CHAIN, GREEN SUPPLY CHAIN DRIVERS
Publish Date : 1396/01/01
Creator : Ismail Magdalene (Master of the Department of Management and Caracas, Knowledge of Human Sciences, University of Kashan) – During the Jafari (Master of the Master of Interior, Architecture and Art of Kashan University)
Examining factors affecting the decision of Iranian handmade rug importers in the EU
چکیده The main aim of this research is to identify effective factors on the decision of Iranian hand rug importers. This applied research and in terms of the type of data used is qualitative. Research data was collected using interviews with Iranian hand rug importers in the European Union, which were present in Tehran’s twenty-fifth international exhibition of Bachov. The sample method was available and used to determine sample size. Accordingly, 14 Iranian rug importers were interviewed to the European Union, 11 of which were originally European and three Iranian residents. Information analysis was conducted using qualitative content analysis. The results of content analysis led to the identification of 233 primary codes that were classified as 62 selective code. With the review and purification of selective codes, 38 subvert themes were identified, eventually classified as the top five themes. Some indicators had a positive impact and some negative impact on the decision to buy Iranian carpets. Five main themes identified are: “The product, price, distribution, promotion, and environmental factors.” Some of the indicators identified in this research, such as ordering in production, supply quality, negative media space against Iran, the uniqueness of rugs, having a secure business partner in Iran, providing unauthorised international certificates, economic status in the country of destination, etc., have been cited for the first time and from the point of view of importers, demonstrating the distinction of this research with previous research research on carpet marketing. Keywords: Buying import decision, Iranian hand rug, rug marketing, EU, qualitative content analysis
Publish Date : 1397/01/01
Creator : The National Court of the CIA – Muhammad Ghafernia – rare and rare
This article is not the case, but it is an attempt to answer what Iranian rug is.
Even though ancient discoveries still exist.And, by the way,The face is wide and astonishing.And they have a variety of flowers and carpets.History is against us.But the main question remains for the examiners.In addition to the Enlightenment in primary functions, it is a form of autopsies in the form of an autopsies.and the shape of the palm.title of a phenomenon.[1]It’s social and a pre-emptive note.It's coming.. [1]phenomenon or phenomen.Phenomenonword word word.It is a philosophy that is called every visible and experienced event (independent or indirect) in Persian language."Seed."There are two of them, and they are visible.
Publish Date : 1404/06/20
Creator : The Iranian-made carpet researcher
Look at recent news and events in different areas related to hand-made rugs
First event: How did Iran’s National Handphone Day go? 20 For the National Week of Iranian Handmade CarpetHenry Olden and the symbol of Iranian culture and identity this week is an opportunity to pass the heritage of carpets, emphasize its preservation and promotion, and reminding his important role in the domestic and global markets and transfer this treasure to the generation of the treasures to the generation.Futures..Let’s look at the events of this great day...
Publish Date : 1404/06/20
Creator : The Iranian public relations unit.
Look at the signs of the sale and export of the hand-made palm
In the second hand-made number in the ‘eye size’ section with Mr. And he is a gravitate.We were the head of the union of hand-made rug exporters, a person who recently held this important responsibility. They have been working for nearly four decades in the field of production and export of hand-made rugs, and are known as expensive experience. Mr Kazemi emphasized the trust and co-workers of the hand-made rug class, notes that four courses have been active in the board of production and sale of hand-made rugs and five courses in the board of hand-made rug exporters. Now, in addition to the head of the union of hand-made rug exporters, they play as treasury and members of the board of directors of the Chamber of Commerce. He believes that this is the result of the trust of colleagues and the accompanying Iranian hand-made rug community. We will continue to pay their operational plans and prospects for improving sales and expanding the export of hand-made silk carpets..
Publish Date : 1404/06/20
Creator : Iranian content production unit node
In fact, they are the ones who are in the right place.
If we consider it an act of gravity, neither judgment is merely a pleasure, nor a poetic or philosophical expression of the matter.Cash, before everything, is an attempt to understand the effect, recognize the characteristic.They and why it works.It can be important for art audiences in modern history. And contemporary art, this understanding has always been formed in a direct proportion to the art market, an institution that bases the effect in the social world.And wait for that horizon.He is the one who makes it easy to judge.The art market, unlike the common imagination, is not merely an economic exchange field, but one of the fields of the field.There are indications in which art is defined, described and evaluated.and shall be judged.How do you see an effect?What awaits him?And what is the foundation of value?They are investing.It depends largely on its position in this economic field.
Publish Date : 1404/12/20
Creator : Mehdi Farmer | Professor of Art Research Department of University Teacher Training
He is the owner of the land and the owner of the land. In the trade area betweenThe name of some people is tied to the blossoming period of an industry.He is the 13-year-old walk in the corridor.And the full.And the market’s crust has seen many ups and downs, since the rug was the second pillar of Iran’s economy by 1374, which, as a country sample exporter, had the pulse of the global market.«Iranian rug value.»Let us say, “The value of the time.”They are hidden in the name of the producer and sometimes in politics.They lose money.It will become.
Publish Date : 1404/12/20
Creator : Jafari Darer, PhD student of Iranian Social Affairs Sociology
From graphics to redefinition of value in the Iranian rug market.
The story of career path.I wish the young Iranian carpet market activists. Sometimes career path.Adam.From the same point.You start.Not thinking.They did, but the future.They take them.Make it..
Publish Date : 1404/12/20
Creator : Iranian content production group of nodes.
Take a look at the most important recent events of hand-made rug.
First event. International Exhibition of Research, Technology and TechnologyMarket and advertising, marketing. 1404 Official story of what you are talking about.We read: 2020The show betweenInternational Research, Technology and TechnologyMarket and 20The exhibition betweenInternational advertising, marketing was held.
Publish Date : 1404/12/20
Creator : The Iranian public relations unit.
In the Qur’an, the Qur’an is a reminder of the magic of the earth.
A little over a century of urban rug production.They came by the immigrants who came from Kashan.This time is a short life compared to cities like Kerman, Tabriz, Isfahan, Mashhad and many other cities producing carpets in Iran.But in the short term, that is the same.Like Cecil Edwards before.He saw it, the palm of the mountain.reputation and reputation in terms of texture quality, design and colorThen he turned away.species of species.You who are today,Especially in the production of all the silks, the horn of the other cities has been hijacked and so on.There is a quality and beauty that some cities have been copied from the plot.colors and colors.The carpet.From this city,They call their names.They will do it..
Publish Date : 1404/09/20
Creator : Jafari Darer, PhD student of Iranian Social Affairs Sociology
Look at the horizons for sale and export of hand-made silk
In the second hand-made number in the ‘eye size’ section with Mr. And he is a gravitate.We were the head of the union of hand-made rug exporters, a person who recently held this important responsibility. They have been working for nearly four decades in the field of production and export of hand-made rugs, and are known as expensive experience. Mr Kazemi emphasized the trust and co-workers of the hand-made rug class, notes that four courses have been active in the board of production and sale of hand-made rugs and five courses in the board of hand-made rug exporters. Now, in addition to the head of the union of hand-made rug exporters, they play as treasury and members of the board of directors of the Chamber of Commerce. He believes that this is the result of the trust of colleagues and the accompanying Iranian hand-made rug community. We will continue to pay their operational plans and prospects for improving sales and expanding the export of hand-made silk carpets..
Publish Date : 1404/06/20
Creator : Iranian content production group of nodes
Introduction Iranian handmade rug is part of Iran’s cultural, historical and social identity.In each hand-made rug,One of the symbols, color.mix, mix.grading.and narratives.There are signs that come from the century.Experiences, joy, belief and lifestyle of the people of this land. However, in today’s world, lifestyle, communication and taste of generation.The rapidly changing, relying only on the historical background of the Iranian rug is not enough to maintain its place. the Iranian handmade rug to continue life and effectively present in today’s markets and cultural space requires a new redefinition, narrative and communication with the young generation. One important one.The most important tools for achieving this goal are stories.A story or a story.They say.It can turn carpets from a purely decorative object into a cultural and emotional experience. a young generation also because of more familiarity with the media.New, Digital Space and MethodNew communication, you.It can play an important role in this path. In this part of the teaching.Handwritten, review.How the New Generation Is NewYou can use the story.Speech helps maintain, introduce and develop Iranian handmade rugs without damaging its authenticity and identity.
Publish Date : 1405/03/18
Creator : Expert, producer and hand-made furniture.
Iran’s future landscape, from its existential wisdom to sustainability in the global economy.
In this number of sections.«Eye eye eye.Saving savings.»He said to him.We went to an understanding of the future of the Iranian rug, which is based on a vision.Mr. John Al Isaac’s Cultural and Economic Affairs, President of the Strategic Council of Iranian Handmade Carpet and said beyond one.And the magic of the soul,«Iranian historical wisdom.»and«necessity.Today’s global economy»They would eat.He is paying attention.. Al-John.Isaac from the face.Known.Economy and politics.Investing in Iran is that his look at Iranian hand rugs is not purely from an artistic or heritage perspective, but rather as a form of a heritage.«Economic-cultural ecosystem.»Analysis.To survive and compete.Tolerance requires the redefinition of the production structure, transparency in the value chain, and an effective connection to global markets, at this glance, the Iranian rug is a living system of production, design, commerce and meaning that if it comes out of the orbit of the contemporary economy, it will gradually move away from its global position.. The main axis of this said.It is a reminder of what they say.Its power.«Wisdom is in the dark and in the right place.»He called the historical wisdom.You who are during the century.in important places.Iran is formed and is facing a serious challenge today: how to turn this heritage into a sustainable economic advantage in the world of network networks.O, data,and full-hearted,. Based on this, this eye.Saving is trying.To reshape the ratio between the past and the future in Iran’s hand-made rug, from one.And with an emphasis on the value.Iranian civilization and cultural identity, and on the other hand, focusing on necessityLike economic transparency, infrastructure developmentIntelligences, the role of the new generation, and the reestablishment of handmade carpets in contemporary life. What continues.It is a path to cross the crisis.and to reach a pattern in which«Iranian rug.»They can too.Time to carry meaning, identity and economic value on a global scale.
Publish Date : 1405/03/18
Creator : Iranian content production group of nodes.
Vision of the Chamber of Commerce for Hand-made rugs
Talk to Iranian Muhammad, head of the Chamber of Commerce, Industries, Mines and AgricultureIn this number of the “super eye” section, we moved to Iranian Muhammad, head of the Chamber of Commerce; a manager with the education of metallurgy engineering and the Master of corrosion engineering who has been active in the private sector and in the field of industry and production, especially the polymer industry. He has a history of CEO management, membership and chairmanship of several manufacturing and industrial units, and his career path from the heart of the industry and economic associations, a path that has finally taken into account with the confidence of the economic activists of the province..Iranian Muhammad is a representative of a generation of private sector managers who have looked at hand rugs not from a purely artistic angle but from the perspective of economics, market and policymaking. The same approach specifies the framework of our dialogue: Iranian handmade rug as a cultural-economic sphere that requires structural reform and look to survive..
Publish Date : 1405/05/03
Creator : Iranian content production group of nodes