12 Article found
Identifying the Silk Carpet Entry Strategy to China’s Handed Carpet Market
by: The aim of the study is to identify the Silk Carpet entry strategy to China’s hand-made rug market from 21 experts (the study of hand-made rug cluster). The statistical community of this study consists of experts of hand-made rugs and the National Center of Iranian rugs, and has collected research data through the census. The method of research has been a method of data collection and ranking, and then using the Matrix of applicable strategies and to determine the relative attractiveness of these strategies through the strategy planning matrix. Due to the results of strategy prioritization, the product diversity strategy has the most attractive score and is followed by market penetration through marketing efforts and encouraging measures to encourage and attract customers. So for the successful and long-term arrival of silk carpets to the luxury goods market in China diversifying into products and following those measures from carpets’ government custodians such as Iran’s National Carpet Centre in line with an emphasis on various aspects of the rug, conducting market research by expert and committed individuals, paying attention to the discussion of the branding and celebrities of existing brands, including the actions that are taken into the market as a luxury of China. Key vocabulary: strategy – hand-made rug cluster – Subat- Matrix Strategy Planning Matrix – a quantitative method
Publish Date : 1394/04/01
Creator : HAMID SULEIMANI (DR. BUSINESS ADMINISTRATION) – ADELIAN (MASTER OF THE MBA OF MARKETING ORIENTATION – ISLAMIC FREE UNIVERSITY UNIT OF MEDICAL SCIENCES)
by: Handmade rugs have been found throughout history by having different artistic, economic and conceptual capacities of special effects along with their functional and consumer dimensions. In the history of journalism and travel, it has always been taught from expensive and exquisite carpets to mark the grandeur of palaces. This shows that carpets have evolved more efficiently than their consumer value. The research has been conducted in a descriptive and analytical manner in which the reviews are based on library studies and the image of the remaining paintings from the mid-18th century/12 lunar, as well as the list of properties of some kings in order to examine the shape of consumption and the context of its consumption types. Since the historical documents of all European countries were not possible, we will pay the most widely dispersed examples in different and important countries economically, commercial and artistic. The results of the research show that following the prevalence of textile consumption and their importance in decorations and in the prevalence of culture of performing a representation of the Middle Ages later in Europe and among the upper classes of society and then among the middle classes of society, there was a kind of symbolic and unfunctional value for hand-made rugs. The findings suggest that in the Middle Ages as well as the era of capitalist popularity in Europe, the rug was an element of wealth and the symbol of wealth and the symbolism of the part’s identity for its owners. As the rug was used as an important element in the decorations of palaces, mosques, churches and paintings, and its "useful use" as flooring has given its place to "a symbolic use". Research goals: A review of the shape of handmade rug consumption and its changes in European countries from the Middle Ages to the 18th century. Review the reasons for changing the use of handmade rugs into hanging walls in Western countries Research Questions: How has the shape of the consumption and operation of hand-made carpets in Europe from the Middle Ages to the 18th century? What are the areas of the rise of hand-made carpet wall consumption in Europe? Key vocabulary: hand-made rug, pretend consumption, consumer value, symbolic value.
Publish Date : 1397/10/01
Creator : Mahella Bedi (Dr. of Art-education University of Tehran) – Dr. Reza Equival (the knowledge of the Department of Arts-University of Education of Tehran) – Dr. Javatani (the knowledge of the Archaeologist Group – the University of Education of Tehran)
Time in the context of nodes: Philosophical reflection on the concept of time in Iranian rugs
In a world where speed is measured.So fast, the discourse is the master of everyday life, the arts that invites us to the moment, reflection and presence.They need more than ever.In this case, the Iranian rug, with a thousand years of history and a lasting effect, is like a cultural context that not only returns time.Rather, it is recorded in itself.This article is an attempt to re-read the concept of time in texture, plot and role, structure and inner meanings of the Iranian rug, from an intertwined perspective.A philosophy, beauty.Biology and people.And he binds together.She is crying..
Publish Date : 1404/03/20
Creator : Iranian merchant, producer and activist in the field of Iranian handmade rug
And the time and time, and time,
In the age of human beings,And the fall of meaning, where all things mean short term.In the age of habit to be consumed and then discarded, it’s easy to talk and write about a rug like a rug and writing.and will not end.It is worth it, but with consumption.In this regard, the spiritual and material capital of life.It is hard to write from the carpet because in the age of the house.and the people of Paradise and Adam.Memoryless rugs have little opportunity to breathe along with humans, but writing a thousand pieces of rugs every time is a favor that is less writer.O eyes of it,Wearing.
Publish Date : 1404/03/20
Creator : Mehdi Rosen, PhD student of Philosophy of History
Do you have any magic on earth?
After a century of my orbital carpets in national and international markets, silk-made carpets have always had a name among Iranian art lovers.O you who have a history of grace, culture, and identity.slow the year.It is a lot of people in the mind.The title of art and exquisite works is known.And sometimes they are on the walls.Then, under the roof of a luxurious mansion.Sometimes in the box.For generations.The next one will be remembered.And sometimes like capital.You buy and sell valuable.It will become.
Publish Date : 1405/02/12
Creator : The knowledge of the knowledge of the master.
IntroductionIn contemporary society, critique of an essential tool for dealing with complexityThe growing arts has become today’s art because of its characteristics.like the foundation.Discipline, identity rethink, addressing social issues, passing through style.Science and beauty.Classical Biology, concept.Main and pluralism in form, matter and meaning, constantly new dimensions.You are.And every day, it will be complicated.It's more.It will become. In the lack of cash.Many, many layers.FormsCognitive, beautiful.Cognitive, intellectual and social works of contemporary art.And that is what it does.It can lead to understanding, denying and even exclusion of art from the audience, so artistic critique transcends a purely descriptive role or value.It has become an analytical and interpretive paradigm that is capable of layering.Multiple Beauty.Cognitive, social and context.To reveal the works of art and to the possibility of deep understanding.More than that.And he made it easy for him to do it.He moved to the understanding of contemporary art..
Publish Date : 1404/06/20
Creator : Mehdi Farmer | Professor of Art Research Department of University Teacher Training
Our priceless rug is welcome to market.
and in the market. About three decades ago, when I was a student in Kashan, the passage of Kashan was one of the entertainment.It was forever and what it was like to see the faithful team.Drink and drink tea, and drink.Milk sales and maps.And the priests and. As if the market is the only driver of the economic wheel or the interface between the manufacturer and consumption.It was no longer a place for people to pass and browse and shelter to keep the heat and solar radiation in the hot and cold season as if the market was a way between the cold.It was for the city, and we and I were under the roof of the market with that particular architecture.They will be comforted and peaceful.We arrived.
Publish Date : 1404/12/20
Creator : Guest worker, carpet expert, PhD in Communication Science
Review of Iranian trade and carpets from the Safavid period so far
This review article.Set on Iranian rug trade and value from the Safavid period to the contemporary period (the time opening of 1300 to 1370), in which to the start of Iranian rug trade during the Safavid period, the development of Iranian global rug trade in the Qajar period and the Iranian rug value in the market within the period of 1300 to 1370 of the Solar Solar Sun.It was made.It is.
Publish Date : 1404/12/20
Creator : The Magician, the University of Kashan
In fact, they are the ones who are in the right place.
If we consider it an act of gravity, neither judgment is merely a pleasure, nor a poetic or philosophical expression of the matter.Cash, before everything, is an attempt to understand the effect, recognize the characteristic.They and why it works.It can be important for art audiences in modern history. And contemporary art, this understanding has always been formed in a direct proportion to the art market, an institution that bases the effect in the social world.And wait for that horizon.He is the one who makes it easy to judge.The art market, unlike the common imagination, is not merely an economic exchange field, but one of the fields of the field.There are indications in which art is defined, described and evaluated.and shall be judged.How do you see an effect?What awaits him?And what is the foundation of value?They are investing.It depends largely on its position in this economic field.
Publish Date : 1404/12/20
Creator : Mehdi Farmer | Professor of Art Research Department of University Teacher Training
Good luck.Iran’s hand-made rug has a cuddle.It is a great part in the field of research, which is each of the banks.That culture and art of the Iranians.Good reflection.Give it.. History, society.Biology, Technology.texture and color, design.Men and women, human strength, skill, skill.Repair and rebuild, economy, idea.Creativity and creativity.Manufacturers and ... are research topics and approaches that have been attended by the University in the past two decades.Favorite researchers and researchers.Iranian traditional culture and art have been considered.They are..
Publish Date : 1404/09/20
Creator : B. B. Master, a faculty member of the University of Art, Teacher and researcher hand-made rug.
Iran’s future landscape, from its existential wisdom to sustainability in the global economy.
In this number of sections.«Eye eye eye.Saving savings.»He said to him.We went to an understanding of the future of the Iranian rug, which is based on a vision.Mr. John Al Isaac’s Cultural and Economic Affairs, President of the Strategic Council of Iranian Handmade Carpet and said beyond one.And the magic of the soul,«Iranian historical wisdom.»and«necessity.Today’s global economy»They would eat.He is paying attention.. Al-John.Isaac from the face.Known.Economy and politics.Investing in Iran is that his look at Iranian hand rugs is not purely from an artistic or heritage perspective, but rather as a form of a heritage.«Economic-cultural ecosystem.»Analysis.To survive and compete.Tolerance requires the redefinition of the production structure, transparency in the value chain, and an effective connection to global markets, at this glance, the Iranian rug is a living system of production, design, commerce and meaning that if it comes out of the orbit of the contemporary economy, it will gradually move away from its global position.. The main axis of this said.It is a reminder of what they say.Its power.«Wisdom is in the dark and in the right place.»He called the historical wisdom.You who are during the century.in important places.Iran is formed and is facing a serious challenge today: how to turn this heritage into a sustainable economic advantage in the world of network networks.O, data,and full-hearted,. Based on this, this eye.Saving is trying.To reshape the ratio between the past and the future in Iran’s hand-made rug, from one.And with an emphasis on the value.Iranian civilization and cultural identity, and on the other hand, focusing on necessityLike economic transparency, infrastructure developmentIntelligences, the role of the new generation, and the reestablishment of handmade carpets in contemporary life. What continues.It is a path to cross the crisis.and to reach a pattern in which«Iranian rug.»They can too.Time to carry meaning, identity and economic value on a global scale.
Publish Date : 1405/03/18
Creator : Iranian content production group of nodes.
And remember to remember. <img alt="A close-up of a carpet AI-generated content may be incorrect." 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" style="height:116px; width:171px"/>“The tree of the two heads is the same as it is not surprising.One of the men and the other was the one who spoke to him.The wisdom of the wise.It is a short and poetic documentary directed by Mars, a film that does not want to explain anything, not to be educational. The film is the third part of the film “Iranian output” produced in 1385, a joint project of fifteen filmmakers, each of which looked at Iranian handmade rugs differently. But the unconditional contribution, like always, is from another sex: it has no linear narrative, not an image, nor a busy heart of appearance. He goes to the root, the root that recounts Iranian culture, history and heritage..
Publish Date : 1405/05/03
Creator :